Using Messages On Facebook To Increase Sales
According to Facebook, 53% of people are more likely to shop with a business they can message directly.
This is an important stat to keep in mind, as Facebook makes it incredibly easy to maintain an inbox as a business page, offering the tools to interact with current and potential customers through a comfortable interface that enables you to keep your messages organised and respond to them in a timeous manner.
With a couple of clicks, it is possible to turn on instant replies or away messages to automatically respond to customers and not have to miss a sale or opportunity to show an interested customer that you are available and respond quickly with an automated response before you are then able to specifically and personally address their message.
Show customers that you care. Start building relationships by thanking customers for messaging you before you're able to respond personally. Let people know when you can respond. Let customers know how long they can expect to wait before hearing from you or if there's another way for them to get in touch with you immediately.
This functionality also enables you to manage your own time. If you have special hours or are away from your business, turn on away messages to let customers know when you'll be back to respond.
These considerations make it possible for you to use the messages functionality on Facebook to the best of your abilities, maximising the benefit for your business.
If you are not comfortable replying to messages, or you simply do not have the time, ITSys Developments professionally manages Facebook pages for brands, responding to those who message the business with its best interests in heart, while also managing other aspects of the page.